Connecticut, Content, Facebook, Google, Keyword Research, Search Engine Optimization, SEM, SEO, Twitter

SEO Services I Provide

This is the type of SEO opportunity that I am a perfect fit for and can really sink my teeth into:

A growing Internet marketing company for search engine optimization and social media services, offering many creative services for building popularity on major search engines and creating buzz through social media channel development.​ We work with both product and service websites, implementing a variety of solutions for small to large businesses, and have some of the most competitive generic terms in top placement for our existing clients.​ We are currently seeking a full-time SEO and Social Media Marketing Specialist in house with 2 to 3 years of experience.​

The candidate for this position will have to be a creative, self motivated person that can be flexible in his or her writing skills for multiple topics, build effective metadata through keyword research, and be able to meet deadlines for current and new client marketing agendas: Building and managing social media campaigns, creating blog reviews, tweeting and posting to Facebook, and managing Pay Per Click campaigns.​ The individual should be able to multitask, to interact with clients at a very fast pace, and to help build an infrastructure for our company to run off of as we grow our client base.​

Responsibilities Will Include:

  • Press release writing
  • Blog writing
  • Being able to write multiple articles on the same topic
  • Development of effective linking strategies
  • Write product details for e-commerce websites
  • An understanding of Google analytics
  • Build effective keyword research
  • Develop applications for Facebook
  • Social media marketing skills for both Facebook and Twitter
  • Create custom reporting through Google Analytics for clients
  • Build creative metadata for search engines
  • Work in Excel spreadsheets
  • Work with Microsoft Word and Notepad
  • Strong client interaction on all SEO and social media topics
  • Check all materials before submitting them for website implementation.​
  • Able to work directly with clients and deliver
  • Work within WordPress back ends
  • Basic HTML skills
  • Must be a team player and able to meet deadlines
Digital Marketing, Google, Google Adwords, Keyword Research, Search Engine Optimization, SEO

SEO Interview Question Review | CT AdWords

SEO & SEM Questions I’ve Been Asked

Describe your digital marketing experience relative to social management and development?

Handed the keys to a poorly constructed Google Adwords account on my first day, I built it up to become a major Google advertiser while continually evolving campaigns and channels to increase ROI and ROAS.  An early promoter of SEO after discovering the company websites from organic traffic was zero due to duplicate content penalty by the search engines.  Formed and managed the SEO strategy of link building and content marketing.

What type of digital media experience do you have including display, search, social, and content marketing?

Managed and expanded Google Adwords PPC campaigns and accounts for over nine years for TicketNetwork. Was an early adopter of social media with content marketing. Created, built-up, marketed and managed business accounts for Facebook, Twitter, LinkedIn, Google+ and other social channels.  12 years experience link building to promote company websites.  3 years experience using and analyzing Facebook Ads and Twitter Ads, Analytics and post scheduling with Hoot Suite and Buffer.  Attended Internet marketing conventions networking and meeting with vendors.  Published content on a daily basis to company’s external news blog.

Please provide an example of a digital marketing implementation that supported strategic initiatives from other departments? In addition, what were your responsibilities or involvement?  

Involved in the start-up and building of TicketNetwork, a major competitor of in the ticket resale industry.  Worked with and distributed concert ticket event on sales and other key news to the marketing, sales, IT and other departments. Created weekly concert ticket on sale list for distribution to all departments to prepare for expected spikes or declines in traffic. Made daily, weekly and yearly sales projections using market research and Google Analytics.

Do you have experience managing all activities related to social advertising? (Please explain)

12+ years of solid Digital & Social Marketing experience implementing and managing SEO, Google Adwords, Bing, Yahoo and Facebook ads. Performed SEM including content creation, keyword and competitor research, link building and scheduling and publishing to social channels.  Viewed as an SEO & Google Adwords expert, I helped construct SEO, SEM, Facebook, and Twitter strategies.  12 years experience with keyword research and development including competitor research with online keyword websites.  Used Google Analytics on a daily basis to analyze website traffic data to build up current channels and discover new ones.